Every brand is different – so why should we approach everything in the same way? At Brandextend you get tailored solutions and your own personal team.
You do not finance any superfluous overheads. Instead, you only invest in the resources that are really needed for successfully extending your brand. Lean processes are simultaneously created in this way, which, besides cutting costs, also saves a great deal of time.
Our processes are clear-cut.
Efficiency calls for clarity. That is why we get together with you to work out precisely what the task is, set clear goals and assign specific areas of responsibility.
By doing so, we create transparent processes which are perfectly tailored to the extension of your brand – both in terms of product development and licence management as well as implementing new structures.
The Brandextend director is a marketing professional with many years of experience in brand management, product development, licensing and category management.
Anne started her career at Carrera International (Munich) in sales controlling. Later, she took over responsibility for sales in Southern Europe and became Head of Marketing for the North America region. Thereafter, Anne also worked for Marc O’Polo as Head of International Licence Management and the Pentland Group (Reusch, Speedo, Ellesse, Berghaus, Lacoste Shoes, etc.) as Head of Marketing.
Before her decision to become self-employed in 2007, Anne significantly built the accessories business of the Porsche AG and was ultimately responsible for the product and license management at the Porsche Design Group. As a consultant, Anne shaped the strategic direction of the Porsche Design brand and worked on the fashion product category to become a backbone for the brand.
Anne graduated from the University of Munich with a degree in business administration majoring in marketing.
One network, a thousand contacts.
With Brandextend you get more than just a professional and reliable partner: you get access to a wide range of them.
Using our unique network of experts, we put together the perfect team for every project. From world-renowned industrial designers and specialists in prototyping to small manufacturing companies – the Brandextend network is a real asset to your brand.